University of Michigan Ross School of Business

Sarika Gupta

Managing Director, Zell Lurie Institute | University of Michigan

Sarika is the Managing Director of the Zell Lurie Institute for Entrepreneurial Studies (ZLI) at Michigan Ross. She manages the day-to-day operations of the Institute, oversees the development and execution of ZLI’s strategies and programs, and advises student and alumni entrepreneurial teams. She is also currently a Lecturer of Business Administration at Michigan Ross. Sarika has extensive start-up experience as a founder, manager, and mentor. She served as CEO of Dance Telephone – a group party game, COO of V-teractive – an online gaming start-up, and Associate at – a digital platform for music fans. Additionally, she was a Senior Quantitative Research Associate at Cambridge Associates, an investment management firm, and an Aviation Noise Consultant at Harris Miller Miller & Hanson, an environmental consulting company. She holds a BSE in Mechanical Engineering from the University of Michigan College of Engineering and an MBA from Michigan Ross.

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