University of Michigan Ross School of Business

Purpose and Positive Business

Many organizations perform below their potential. They are composed of self-interested people playing zero-sum games, pursuing external rewards, engaging in conflicts, and living in alienated relationships. Yet, it is possible for those same people to willingly pursue the common good, to value intrinsic rewards, and to live in trust and experience high collaboration. This transformation occurs when a leader helps to imbue the organization with a higher purpose.  In this presentation, Robert Quinn will explore how to imbue your organization with purpose.

Speaker: Robert E. Quinn 

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Conference Schedule


See the detailed 2018 conference schedule here.