University of Michigan Ross School of Business

KoAnn Vikoren Skrzyniarz

CEO, Sustainable Brands

KoAnn Vikoren SkrzyniarzKoAnn is Founder and Chief Executive of Sustainable Life Media, producers and conveners of the international Sustainable Brands community. Prior to launching Sustainable Life Media in 2004, KoAnn founded and lead a boutique management consultancy called Organizations That Work, focusing on helping to enable breakthrough financial performance through purpose-driven leadership and improved organizational alignment. Prior to that she worked for 18 years in business-to-business media where she served in positions of increasing responsibility launching and leading media properties including magazines, conferences, trade shows, and more for a wide range of markets, starting with natural resources (timber, paper, and mining), and ending with a variety of emerging technology sectors including digital video, computer game development, and the web. During her tenure she garnered extensive experience in launching and growing countless product brands, as well as defining a corporate brand strategy and integrating it with a global product brand portfolio spanning many market sectors. She completed her media tenure as Senior Vice President of a multinational division of United Business Media, overseeing a $50 million division with a 150-person team.

Sustainable Brands® is the leading global learning, collaboration, and commerce community of innovators focused on advancing the role of brand in shaping a flourishing future. Since 2006, its mission has been to inspire, engage, and equip today’s business and brand leaders to prosper for the near and long term by leading the way to a better future. Digitally published news articles and issues-focused conversation topics, internationally known conferences and regional events, a robust e-learning library, and peer-to-peer membership groups all facilitate community learning and engagement throughout the year. Sustainable Brands is a division of Sustainable Life Media headquartered in San Francisco, CA.

Session: How Positive Impact Can Lead to Positive Profit

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